The problem

Great fishing. Crowded searches.

Puerto Rico visitors search the island first, then the town, and most of them are planning from the mainland or a cruise ship. The charters that win make the trip easy to understand and easy to book in English before guests arrive.

Found first

Rank for island-wide charter searches as well as San Juan, Fajardo and Rincón, where visitors are staying.

Trusted fast

Reviews and photos that show offshore marlin and mahi trips and calm lagoon tarpon fishing.

Booked in minutes

A booking window that takes the deposit and the waiver from a phone, weeks before the flight.

Paid in full

Balances charged automatically before the trip, so cruise and hotel guests show up paid.

What we do for charters

Marketing built for Puerto Rico captains.

One team for Puerto Rico charters, from San Juan to the west coast.

Rank for “fishing charter near me”

Island and town pages plus a Google Business Profile that shows up for visitors already on the island.

More 5-star reviews

Review requests after every trip, so first-time visitors see recent guests who fished with you.

Ads that fill slow days

Ads aimed at mainland travelers and cruise passengers planning a port day, measured by cost per booking.

A website that books

Clear trip pages with pickup details, trip length and prices, built for visitors comparing on a phone.

Never miss an inquiry

Instant replies to inquiries while you are on the water, plus missed-call text-back.

Content from the boat

Photo and video from blue water and the lagoons that show what a day with your crew looks like.

Every trip type

Pages for how guests actually search.

By town, by species and by trip type, so the right guest finds the right trip. Our San Juan and Fajardo charter marketing page covers the east coast.

BillfishBlue and white marlin and sailfish. Club Náutico de San Juan is home of the International Billfish Tournament.
OffshoreMahi, wahoo and tuna on deep water close to shore.
Inshore & lagoonsTarpon and snook in the protected lagoons around San Juan.
Flats & reefBonefish, reef fishing and fly fishing around the coast and islands.
New · RIVERRISE BOOKINGS

Book trips on your own site. Keep every dollar.

RIVERRISE BOOKINGS is built for fishing charters. Visitors choose an offshore or lagoon trip, pay the deposit and sign the waiver before they board the plane or ship. If a storm or a swell cancels a trip, one click moves every guest to a new date.

  • No platform or booking fees (standard card processing applies)
  • Balances charge themselves before the trip
  • Installs on most websites, no WordPress needed
  • We move your current bookings over
$0 setupthrough November 30
$99/momonth to month
$0platform or booking fees

Inside RIVERRISE BOOKINGS

Everything a charter needs to run trip days.

Built for port days, half days, shared seats and island weather.

No platform or booking fees

No fee on top of your trip price, for you or your guests. The money goes to your own Stripe account. Standard card processing applies.

Per boat or per angler

Sell the whole boat, seats on a shared trip, or both, with half-day lagoon and full-day offshore options.

Deposits and auto balances

Take a deposit at booking. The balance charges itself before the trip, and declined cards get a pay link.

Weather cancel in one click

Close a trip for weather and every guest gets an email to pick a new date or request a refund, including cruise guests on a tight schedule.

Waivers before the dock

Every guest signs from their own phone, and you see who has signed on the manifest.

Unfinished checkouts recovered

Guests who stop at payment get a reminder, and you get their name and number to call.

Questions

Puerto Rico charter marketing FAQs

Don’t see yours? Call 406.730.6690. Booking system questions? See the RIVERRISE BOOKINGS FAQ.

How do visitors search for charters in Puerto Rico?

Mostly at the island level: “puerto rico fishing charters” gets about 1,300 searches a month, while San Juan gets about 170, Fajardo about 70 and Rincón about 20 (Semrush). Your main page has to rank for the island, with town pages underneath.

Do visitors need a fishing license?

It is the top fishing question about the island: “do you need a fishing license in puerto rico” and its variations are searched every month (Semrush). State clearly on your site what guests need on your trips.

Should my site be in English or Spanish?

Most visiting anglers search in English, and our pages and campaigns are in English today. If many of your guests are local and book in Spanish, tell us on the audit call.

How do I keep bookings steady through hurricane season?

Plan the calendar around it: push peak-season trips early, give guests a clear weather policy before they book, and use email to rebook anyone whose trip moves.

How much should a Puerto Rico charter budget for marketing?

Marketing plans start at $600 a month with Base Camp, $1,750 with Expedition and $3,750 with Summit, each with a one-time setup fee. Ad spend is paid directly from your own Google or Meta account. “Puerto rico fishing charters” runs about $1.06 a click with low ranking difficulty (Semrush).

Local pages

Charter marketing by area

Ready to fill more trips in Puerto Rico?

Get a free marketing audit, or see the booking system on a 20-minute demo.

Free marketing audit

See where your marketing is leaving leads on the table.

  • Website speed, SEO, and conversion review
  • 100-point Google Business Profile audit
  • Ad account and tracking review
  • Clear next steps you can act on, no obligation

Prefer to talk it through? Call 406.730.6690

Tell us about your business

We review your marketing and follow up to walk you through what we find. No pitch, no pressure.

We respect your privacy. Your information is only used to prepare your audit.